Web traffic results in the profit gaining of the sites and thus it is always aimed to be higher through different mediums such as search engines, etc. It is a process of evaluation or measurement of the visitors’ behavior on a particular website. In technical terms, it simple refers to the evaluation of which website works best towards the achievement of the business goals or objectives in terms of internet marketing process. It basically means that, web traffic is a process of finding out which web pages induce or motivate people to make purchases.
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